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Creating Successful Employee Surveys

OnDemand Webinar (80 minutes)

Get updated on employee survey trends and implications and how to use them to help your organization identify opportunities for improvement.Employee surveys help organizations identify opportunities to improve their employment brand; identify employment practices problem areas; improve employee relations, morale and teamwork; enhance employee commitment and engagement; and assess the implementation and effectiveness of HR management systems and processes. In today's economy and workplace, this however is just the starting point. Identifying the drivers of employee engagement and commitment and helping your organization become a great place to work is no longer enough. Enhancing the value and productivity of human capital depends on aligning employment policies and practices with organizational strategies and objectives. Employee contentment should not be confused with organizational success. Thus it is critical that the employee survey also help your organization identify opportunities to align its HR management activities with its strategic and organizational goals and objectives. This topic will help HR professionals, senior management and supervisors update their knowledge of employee survey trends and implications, use employees surveys to increase the value of their human capital, and use employee surveys as a catalyst for action.


Ronald Adler, Laurdan Associates, Inc.


Survey Trends and How They Will Affect Your Organization

• Expanding Uses: More Than Determining Employee Satisfaction

• Expanding List of Stakeholders and Survey Users

• Interrelationship With HR Audits and Other Assessments

• ROI of Employee Surveys

• Caveats and Warnings

Survey Methodology

• Census vs. Survey

• Paper vs. Electronic

• Statistical Issues

• Increasing Employee Participation

• Analyzing the Data

Survey Action Plan

• The Starting Point: Top Management Commitment

• Creating Stakeholders

• Executive Interviews and Focus Groups

• The Most Important Part of the Survey: the Questionnaire

• Communicating the Survey Findings

• Taking Action: Implementing Improvements