Overview
Learn how to motivate, empower and excite employees to build a great place to work. Dixon Schwabl, Inc., CEO Lauren Dixon will share her experiences developing a company culture built on flexibility, freedom and respect for employees, inspiring an innovative approach to everyday workplace practices. No matter the size, geography or industry – any company can be a great place to work. Ms. Dixon will share how she implemented a strategic leadership and talent management initiative, expanded her headquarters in Rochester, New York, and grew her advertising business in one of the most challenging and rapidly changing industries in today’s economy. She believes that creating a great place to work elevates not only employees and clients, but also the entire community with a positive ripple effect. With double-digit growth and national recognition for her firm, Ms. Dixon will discuss how she continues to look for the “WOW” in every part of her business.
Authors
Lauren Dixon, Dixon Schwabl, Inc.
Self Study Credit - OnDemand Webinar
Self Study Credit - CD & Reference Manual
Agenda
Any Workplace Can Experience a 'Wow'- that Moment When Our Organization Was Clicking on All Cylinders
How to Build a Culture Like Dixon Schwabl, Inc.
- What Makes Our Business Successful?
- Innovation
Determining What Is Your Point of Differentiation
5 Easy Steps Any Organization Can Take to Become a Great Place to Work
- Listen, Listen and Listen More! Your Employees Have Lots to Share - Give Them a Simple, Accessible and Regular Forum to Reach out to You
- Motivate and Excite People to Want to Come to Work
- Make Employees Number One … Not Clients!
- Make a Decision and Act Quickly
- Try to 'Know What You Don't Know'- Hire People Smarter Than You and Allow Them to Grow
Examples of Dixon Schwabl, Inc., Leadership Style and 'Wows' at Work
- Our Creative Environment
- Line Item in the Annual Budget for Fun
- Money Savings Challenge
- Strategic Talent Management Process
Surveying Our Employees for Candid Feedback
Questions and Answers
